The Weather Co., the Weather Channel’s parent, acquired Weather Underground in 2012, much to the chagrin of the site’s fans who love its grass-roots approach to forecasting. The cable channel will soon announce the mid-August launch of a daily two-hour live show that taps into the resources and quirky spirit of Weather Underground, the website for meteorological enthusiasts obsessive enough to own personal forecast stations. The Weather Channel is looking to get its geek on.
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